Introduction
The program is designed for students with the ambition to become leaders and practitioners at the interface of digital marketing and corporate strategy.
Program Overview
The Roehampton MSc Global Marketing provides you with essential expertise of contemporary marketing theory and practice, equipping you with the strategic and operational marketing skills needed to succeed.
You will be introduced to the strategic, financial and operational context of management and to digital marketing strategies and the increasingly data-driven context in which business leaders operate. You will also learn how to leverage digital marketing and customer engagement strategies to achieve real impact on business objectives through marketing.
Student profiles include (but not extensively): Associate Director, Administrative & Human Resource Manager, Procurement Manager, Assistant Manager, Public Relation Officer, Marketing Executive.
Length of Program
9-months (Part Time)
Duration: 9 months (Part time)
Ranked in top 10 Universities in London* (based on 2018 ranking)
Chartered Management Institute (CMI) Accredited
Over 175 Years in Providing Higher Education
Curriculum
The Roehampton University London Master of Science in Global Marketing comprises of 7 modules plus a choice of Dissertation or Consultancy Project. This Part-Time MSc is designed to provide a competitive edge with strong emphasis on global marketing and digital transformation challenges.
Course and Electives
The Roehampton MSc in Global Marketing program comprises of 7 Modules + Choice of Dissertation OR Consultancy Project.
E-Marketing
Strategic Marketing
Leadership And Change Management
Global Strategic Management
Global Brand Management
Business Research Methods
Financial Performance Management
Dissertation OR Consultancy Project
Delivery model
Sat | Sun | Mon-Fri | Sat | Sun |
9am to 5.30pm | 9am to 5.30pm | Revision Break | 9am to 5.30pm | 9am to 5.30pm |
Fees
The total fees (inclusive of materials, assessment fees etc.) for the Roehampton MSc program are $22,800, subjected to GST.
Flexible Modular Payment
Pay as you learn. Flexible and affordable modular payment of just $2,850 per module.
Apply
We assess candidates individually based on the strength of their whole profile. Your drive and your mindset are important indicators of your success here, and we value them as much as your proven achievements.
Participants are expected to contribute to the class learning experiences in a cohort and peer learning environment. You will be assessed based on experience, aptitude, potential and managerial skills.
-At least 21 years old and
-A relevant bachelor’s degree in psychology or the social sciences or an arts related subject; OR
-Non-relevant bachelor’s degree holders may be required to undertake additional modules in order to fulfil the required credit points (The final decision rests with the University)
-Completed Application Form with personal statement
-Certified True Copies of all academic transcripts
-A current professional resume
-A copy of NRIC / Passport
Apply for this program