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2-Day WSQ Hands-On Workshop

WSQ-Empower Marketers with the Knowledge of Generative AI & ChatGPT

Up to 70% SkillsFuture Funding

WSQ Course ID: TGS-2024048388

Elevate Your Career with Generative AI and ChatGPT  

Suitable for professionals across industries, not limited to marketing roles, this course equips learners with cutting-edge skills to analyse AI fundamentals, craft compelling digital storyboards, and map out impactful content strategies. Participants will master leveraging ChatGPT for market research, tailoring content to customer preferences, and integrating AI seamlessly into marketing initiatives. With hands-on guidance on distribution processes and strategic execution, this course is your gateway to becoming a leader in AI-powered marketing innovation.

AI Fundamentals

Content Strategy  

Prompt Engineering

Image Generation 

Market Research 

Ethical AI Use 

 A.I. Anyone. Anytime.

This course is ideal for teams and individuals seeking to harness the power of Generative AI and ChatGPT to drive innovation, enhance productivity, and gain a competitive advantage. It is particularly suited for:

Marketing Professionals

Business Executives

Customer Experience Manager

Content Creators

Advertising and PR Professionals 

Entrepreneur/ Soloprenuers

Business Owner

What Will You Learn?

Upon completing this course, learners will be able to translate content ideas into digital storyboards using Generative AI & CHATGPT technologies. ChatGPT is an AI chatbot that uses deep learning to generate human-like text based on prompts from users. It is a natural language processing tool that can answer questions and assist with tasks, such as crafting content creation. 

Deduce the types and styles of marketing content to be delivered to customers and demonstrate the ability to effectively integrate Generative AI into digital marketing strategies.

Distinguish content requirements based on evaluation of customer preferences through market research and utilize ChatGPT to enhance the market research process.

Analyse the fundamentals of Generative AI and Prompt Engineering to conceptualise content ideas and mapping out digital storyboards to meet the market objectives as part of a content strategy.

Connect modes and processes for distributing content generated by AI and develop guidelines for content strategy execution.

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Learn from Industry Expert

Mr James Lee

Generative AI Expert / Certified Prompt Engineer / Certified ChatGPT Expert

As a Certified Prompt Engineer and ChatGPT Expert, James is skilled in harnessing Generative AI technologies, including ChatGPT, to streamline workflows and solve complex challenges. An Adobe Certified Instructor, he integrates AI with creative tools like Adobe for image editing, graphic design, and video production, delivering holistic training that bridges technology and creativity. With his engaging presentation style, James has conducted numerous workshops and seminars, empowering organizations and individuals to implement transformative solutions effectively in today’s rapidly evolving digital landscape. With over 20 years of experience in training and consulting, James Lee is a renowned for specializing in leveraging cutting-edge AI tools for digital transformation.

Download Brochure for more information

Download Brochure

Course Details and Fees Included

*Brochure will be emailed to you.

Please ensure email accuracy.

Your data is protected by PDPA Singapore 

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Address

100 Orchard Road, #04-100

Concorde Hotel Singapore 238840 | www.aventis.edu.sg

Contact

Luke | 8859 6809 

training@aventis.edu.sg

Aventis Graduate School Pte. Ltd.  |  Reg. No. 200700458M  |  Period: 20 May 2023 - 19 May 2027